The Beast is Back

I don’t read the article because I am sure it will bore me. Another operating system. Faster, better, but probably not cheaper. More gizmos … another way to continue to manufacture not software, but money. A friend of mine once suggested that Microsoft just be licensed with their own money printing machines, just to save everyone the hassle. That joke always made me smile.
I think about my last day, I was in marketing in this large organization that I seemed to be at war with. These were not people of my breed. They wore fancy clothes and drove very expensive cars. They spoke in terms that I somewhat understood… that I had been trained to use as well, but that were not part of my basic vocabulary.
I remember that day well. I was driving to Oregon, my final move to my new life. I went and picked up my new dog from a guy at Microsoft who could not afford the time to spend

It makes me laugh on days like today. My bath is almost full so I put down the magazine and crawl into the warm water. I have been in running clothes all day, which is not unusual for me. My skin is just filthy from the layers and layers of sunscreen. (I start my day with a soft sunscreen moisturizer, migrate to a spray-on oily mess, and then late in the afterno

I think about his business. I am in marketing, although I certainly don’t act the part. No nice clothes. No expensive car. Sometimes I do the strategic stuff I really know how to do, like create a suite of services to sell to customers. Other times it’s about stuff I am not used to doing. Like snapping pictures for his web site or customer portfolio with a digital camera. Or jogging ten miles through a housing complex and writing down all the builders names so we can figure out how to get the jobs. Or surfing the web to find out more about a specific client or builder.
I look down into the bath water to check the color. Today is a moderate mud color so I think it was a good one. I sink down into the water and I think, “The beast maybe back. Back in Seattle. Back in 72 countries in the world, dominating every market. Creating new operating systems. New versions of Office and BackOffice. But he is not back in Bend. In Bend, he’s just another guy on another edition of Fortune, with a smiling face, with charts that go in the right direction, and a device that prints money.”
By Linda English